Goodyear Tires
Rawhide MT/R Utility ATV/UTV Tires
When you hear the name Goodyear, ATVs and UTVs aren't the first things to pop in your head. The leader in radial truck tires has come out with an all-terrain tire just for ATV and UTV enthusiasts. The new radial tire has a tread pattern derived from its full-size predecessor, the Wrangler MT/R, which is suitable for all terrain and weather conditions. Available in the most popular 12-inch tire sizes and in the newly popular 14-inch sizes as well. With prices starting at $73.32, great traction and ride quality is only a phone call away. Goodyear Tires: 800/845-8378; www.goodyearatv.com.

Invision Powersports
UTV and ATV Graphics Kits
Want your UTV or ATV to stand out from the crowd? Try these new graphics kits from Invision Powersports. Printed on high-performance vinyl, these unique body wraps not only look cool but they help protect your plastic from scratches. The kits are available in a variety of colors and designs for the Yamaha Rhino and most popular sport ATVs. Get the custom paint job look without the custom price. $379 for UTVs and $229.95 for ATVs. Invision Powersports: 760/440-9705; www.invisionpowersports.com.

Roadrash
Extreme Sports Picture Frames
Someone just snapped a picture of you jumping bigger than you've ever before, and now you need to figure out what to put it in when you get it. It'll look OK sitting in some generic wood or metal picture frame from your local we've-got-everything store, but is that what you want? Just OK? Make that memorable moment stand out by putting it into an Extreme Sports frame. The company makes a frame for just about every adrenaline-junkie sport imaginable. Its new sprocket picture frame is so eye-catching, everyone will be able to see you in action. Frames start at $24. Roadrash, Inc.: 661/250-4188; www.roadrashframes.com.

Works Connection
Billet Front Master Cylinder Covers
Is it absolutely necessary? Not really. But does it make your quad look cool? Absolutely. CNC machined from billet aluminum, these reservoir caps will give you that works factory rider look. At $29.95, the covers are available in red, blue and silver to fit most sport ATVs. Works Connection, Inc.: 800/349-1475; www.worksconnection.com.
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Pro Armor
Rhino 450/660 Safari and Cargo Racks
If you're one of those people who takes long excursions in your Rhino but are limited only by how much storage room you have, then Pro Armor has your solution. With its new Cargo and Safari racks, you have almost double the area to pack everything and the kitchen sink. Simply install the Rack Support Frame ($129.95) and mount either the Cargo style ($149.95) or Safari style ($199.95) racks over the hood of your machine and you're good to go. Both racks are made from heavy-duty steel and are designed to hold up to 90 pounds of cargo and look stylish enough to leave on, even when you don't need them. Good looks and the extra storage space you've been wanting are only a phone call away. Pro Armor: 888/312-7667; www.proarmor.com.

ITP
T-7 Beadlock Wheels
Style and function? ITP took both into consideration when it designed its latest C-series wheel. The same wheel that has offered great performance and looks in the past is now available with a beadlock design in both 12x7 and 14x7 sizes to meet the needs of most utility quad and UTV riders. The wheels come standard with a polished finish with the beadlock ring to match. For those wanting to be a little different, the beadlock rings are also offered in a black, blue or red powdercoat finish. With 12-inch wheels for $179.95 and 14-inch wheels for $227.95, it's easy to drive hard and look good while doing it. ITP: 800/859-4740; www.itptires.com.