WHITE BEAR LAKE, Minn. (February 20, 2008) - Dunlop Tire, a worldwidemanufacturer of tires for ATVs, motorcycles, cars and trucks, has inked a two-yearsponsorship agreement with the WPSA PowerSports ATV Tour.
"We are delighted that Dunlop has returned to the 2008 ATV Tour," said PowerSportsEntertainment, Inc. CEO Rick Murphy. "Dunlop's advanced tire technology willdefinitely raise the level of competition in SuperQuad Pro 450 and QuadTerrain racing."In addition to its high-visibility sponsorship, Dunlop will also be lending support to acadre of Pro Class riders who compete in the WPSA's " SuperQuad " and "QuadTerrainChallenge" series, including Team Polaris' Daryl Rath, 2006 QuadTerrain Champion,Landon Hurst and Brock Lyons. Also, Team Arctic Cat's Jesse West, 2007QuadTerrain Champion, Josh West and Patrick Brons.
"We're thrilled to be a part of a series that combines world-class ATV racing withESPN2 television coverage of the sport," said Steve Yanacek, Dunlop's off-road andATV product & marketing manager. "WPSA racing gives us a great venue to showcasethe excellent performance and durability characteristics of our ATV tires for both sportand utility machines."
Dunlop Tires is a global tire brand and the largest supplier of original-equipment ATVtires, original equipment and replacement motorcycle tires and the only manufacturer ofmotorcycle tires in North America. A supplier to racing enthusiasts worldwide,Dunlop's rigorous testing and engineering procedures are proven daily on tracks aroundthe globe, and Dunlop has been making and selling high-quality tires in the U.S. since1923. In 2008, Dunlop introduced the Quadmax Sport, a next generation radial ATVtire designed to carry competitors to the top of podiums across America. The QuadmaxSport is a high performance radial ATV tire purpose-built for the track.
About the PowerSports ATV Tour
The PowerSports ATV Tour is North America's premier professional ATV racingcircuit, featuring QuadMX, QuadTerrain and SuperSport Pro series action as well asmore than 20 amateur classes for adults, women and children. The Tour is sanctioned bythe World PowerSports Association, North America's most respected snowmobile andATV sanctioning body, and a promoter of ATV and snowmobile racing on both theregional and national level. For more information, please visitwww.PowerSportsTour.com.